George E. Rodriquez
242 James Martin Circle
Columbus, OH 43212
An Automotive Sales Management position that will effectively utilize acquired expertise, creative talents and commitment to excellence. Desire a position with career growth potential.
Summary Of Qualifications:
Innovative professional with 16+ years of progressive experience within the automobile sales industry and the skills to drive business growth, capitalize on new revenue potential, and manage all aspects of daily business operations.
Expertise in new and used vehicle sales, pricing strategies, client relations and needs assessment, marketing, financial management, purchasing, administration, and staff training, supervision, motivation and mentoring.
Proactive leader with refined business acumen and exemplary people skills. Facilitate a team approach to achieve organizational objectives, increase productivity and enhance employee morale.
Quick study, with an ability to easily grasp and put into application new ideas, concepts, methods and technologies. Dedicated, innovative and self-motivated team player/builder.
Exceptional leadership, organizational, oral/written communication, interpersonal, analytical, and problem resolution skills. Thrive in both independent and collaborative work environments.
Proficient in the use of various computer programs and applications including Reynolds & Reynolds.
Used Car Manager / Sales Manager - Johnson Buick Pontiac GMC Argusville, Florida. 4/99-9/02
Purchased auto inventory from auctions and wholesalers, conducted appraisals, directed the reconditioning of trade-in vehicles for resale, and assisted with new car sales. Created innovative promotional marketing strategies, designed and placed advertising featuring $1.5M in used car inventory. Hired, trained, supervised and mentored 12 sales people; motivated staff to meet/exceed established sales goals and objectives by developing effective sales incentives. Gave final approval on all sales, trade-ins, financing and credit arrangements. Monitored and reported sales volume, financial and business transactions. [Generated sales of 70-90 vehicles per month.]
Sales Manager - Howard Buick Pontiac GMC Jacksonville, Florida. 4/99-9/02
Drove sales of new and used vehicles; reviewed and approved sales deals by all sales associates. Ordered new car inventory and negotiated with auto wholesalers to purchase used vehicles. Scheduled and managed three sales managers and 20 sales associates; taught employees successful sales and closing techniques. Designed and placed advertising featuring vehicle inventory; appeared in dealership television commercials, and created promotional marketing strategies to stimulate sales growth such as off-site tent sales events, special finance mailers and a first time buyer program. Developed strong customer relations, appraised trade-ins, orchestrated financing, and gave final approval of all sales. Ensured employees provided highest standards of customer satisfaction and quality service at all times.
Jacksonville Community College
B.A., Marketing - 1998.
712, College Building
Hot Springs, AR, 63278
Obtain marketing / management position in music industry.
SUMMARY OF QUALIFICATIONS
Experienced promotions director for three national web sites focusing on new and upcoming musical acts. All types of music covered from various perspectives.
Thorough knowledge of music promotions specializing in Internet and radio campaigns for newly released albums and singles.
Ability to communicate on various levels with advertisers, artists, corporate clients and media contacts.
Capable of layout and design work.
Experienced in digital imaging, including pixel editing with Adobe Photoshop and digital halftoning.
Proficient in copywriting.
Promoted three times in one year period to Vice President In Charge of Marketing at rockyourworld.com. Responsible for increasing article submission from area freelance contributing writers. Edited and provided additional creative guidance to contributors. Initiated various promotion campaigns involving live music acts in coordination with local radio and television stations.
Successfully launched promotional web site geared toward local rock bands in Virginia Beach, Virginia. Focused promotions, link exchanges and advertising toward regional exposure. Traffic increase of over 700% in first year. Response surveys indicates successful regional penetration.
Awarded designing woman of year award, (1997), for original artwork and marketing campaign content geared toward promotion of non profit classical music concerts in Newark-Delaware region.
Bangyourdrum.net, Philadelphia, PA June 1998 to Present
Web Site Manager / Editor – Chief editor for rock band promotions company. Responsible for article submission, editing and tour information updates for 38 bands. All site promotional material including photographs, animattion and music files are submitted for edits and proof reading prior to release to site.
Infinity Outdoor Boards, Wastewater, MD May 1996 to May 1998
Promotions Liaison – Principal marketing consultant for outdoor billboard promotions company. Inventory of 1,100+ boards extending from Washington DC to Albany, New York. Initiated promotional campaigns for various regional retailers and business concerns. Implemented myriad board rotation strategies to maximize exposure over geographic areas of 5-100 square miles. Extensive use of survey data and demographic analysis for targeted marketing efforts.
Braindrain Music, Buffalo, NY January 1996 to May 1996
Promotions Editor – Wrote various promotions for area concert tours. Introduced company to concept of on line marketing with regional and potentially national focus. Outlined marketing plan for Internet sales campaign in conjunction with area cable television and radio spots.
University of Maryland, Bertam, MD December 1996
B.S. Liberal Arts, Computer Graphics Minor.